What is the point of having a commercial on a program when the people you are trying to reach can just fast forward through them. DVR is just one of the new obstacles being thrown in the way of advertisers. It should be interesting to say the least as to how they try and battle this one.
Umpires are furious about ESPN’s new k zone. In a way it shows them up when they make a bad call. Could this new technology eventually put an end to umpires overall in the near future?
My first media literacy skill I really appreciate is the ability to look more in depth into the media we see every day. From the beginning of class till the end, we were constantly taking apart pieces of media and looking at them from every angle of the spectrum rather than just glancing at them once and doing away with them. Now I can look at media and understand what exactly the piece of media I am looking at is trying to portray in the big picture.
The second media literacy skill I appreciate from class would be the ability to take apart pieces of art and photo’s. This skill I believe is one of the most underestimated skilled we can have as people. Until this class, I never knew you could look at a photo and come up with so many different possible reasons as to what the artist message is. I have learned that there is always more information than meets the eye in media.
The final media literacy skill I have developed is the ability to work to work in Adobe applications. This actually helped me very much in my other classes where I had to develop print ads. Having the knowledge of knowing how to use these applications is a very powerful attribute to have, especially if you are an advertising major like myself.
When I was looking at CNN today I came across an article that said PaPa Johns has reached its billion dollar mark in online sales. It took 7 years to hit their first billion and at the rate they are going it will only be 1 more year till there next. It is amasing how developed technology can help businesses in such a large manner.
With cell phone companies trying to one up one anpther every chance they get, samsung has cme up with a cell phone that you can watch tv on as you go. You perscribe to the phone service as well as a cable service and you can watch you favorite show’s where ever you get cell phone reception. Pretty neat if you ask me.
This is the lastest in comunication technology. It is a viedo phone where you can actually see the person you are talking to on the other side of the line. What we thaught 20 years ago might be impossible is now here and most likely going to be the norm for communicating
This ad portrays people who like the brand of Quicksilver as creatures of comfort who enjoy nothing else except the satisfaction of riding waves and enjoying mother nature.
This ad is for Marlboro cigarettes. It relates to the rugged manliness lifestyle you can have when smoking.
This ad is for the Hard Rock casino in Las Vegas. It shows this man being calm and cool, smoking his cigarette and reaching for his chips, while a beautiful girl is right underneath of him. I know I would love to be in that mans shoes.
This is an ad for the new Camel cigarettes. Glamorizes cigarettes as being very sexy and almost candy-like. I think this ad really appeals more toward women then it does men.
